Guide To Online Marketing for Trades (SimpleUP! Style)

If you are busy in your trade and have little patience for techie stuff, this guide is for you. We like to keep things simple – we’ll skip the jargon and the technical stuff and get straight to the goods – after all you’re busy! Problem: You can’t answer your leads immediately! Nobody has any patience these days! If someone …

Dealing With Your Struggling Distributors and Dealers

How are YOU going to help them? Most of your distributors and dealers do not have the resources to properly present your product to their prospects (and make sales for YOU). They will not make the necessary investment into: presenting your product properly creating marketing materials featuring your product putting the product in front of buyers They will sell what’s …

Kill Your Catalogue

If you’re still creating, printing and sending printed catalogues to your reps and distributors – you really need to examine this bad habit, as it costs you more than it should and produces less than your marketing dollars spent elsewhere, like going digital. “But people like to read catalogues!” Maybe some do. Some like touching paper and flipping pages. Some …